content
![]() | Digital Content Today: Glam Goes For MenMonday, July 26, 2010
Glam Media is going for the guys. After launching its first men's sports channel with... |
![]() | DigiRant: Gambling On ContentSunday, July 25, 2010By: John Gaffney
We like to think of publishing as a business filled with high rollers. But in reality it... |
![]() | Digital Content Today: Reluctance At Mobile RetailSaturday, July 24, 2010
Despite its runaway growth in apps, ads, and overall consumer usage, some retailers still... |
![]() | Digital Content Today: Changes in Consumer Attitudes on PrivacyThursday, July 22, 2010
Consumers are letting their guard down on privacy and digital security. That’s the... |
![]() | Times Of London Sparks Debate On Paid ContentThursday, July 22, 2010By: John Gaffney
As one of the biggest and oldest newspapers in the world The Times Of London is going to... |
![]() | Digital Content Today: Money Changes Everything For iPhonesTuesday, July 20, 2010
Antennagate aside, the peripheral customer value of iPhone users continues to be... |
![]() | Digital Content Today: Zenith Report Clocks Quantum Growth For Mobile And SocialMonday, July 19, 2010
Einstein said the speed of light was E=MC squared. |
![]() | Digital Content Today: HP MagCloud Celebrates With Digital Print OptionsSunday, July 18, 2010By: John Gaffney
It doesn’t look like the dawn of the terrible twos for HPs MagCloud technology. Today... |
![]() | Digital Content Today: Tennis.com Serves An AceFriday, July 16, 2010By: John Gaffney
It has been a big year for tennis so far. Wimbledon hosted an 11-hour marathon match.... |
![]() | The Harvard Sailing Team: To Brand or Not To BrandThursday, July 15, 2010By: Annie Stamell
The Harvard Sailing Team is a sketch comedy group based out of New York City, perhaps no... |
![]() | Digital Content Today: Travel Ad Network Takes FlightWednesday, July 14, 2010By: John Gaffney
If Brian Silver has his way a very important part of the digital marketing lexicon has seen... |
![]() | Digital Content Today: Newstogram Adds VarietyTuesday, July 13, 2010By: John Gaffney
Behavioral tracking and recommendation technology Newstogram got a big boost earlier this... |
![]() | Digital Content Today: ScanScout Breaks Down Online VideoFriday, July 9, 2010
Everyone’s is watching it; brands want to know more about it. Online video is gaining... |
![]() | Branding Spotlight: Mobile-Social Content Leads to Commerce for Steve MaddenThursday, July 8, 2010By: Brandon Gutman
In this Brand Innovator Spotlight, Andrew Koven (pictured), president of e-commerce and... |
![]() | Digital Content Today: Mobile Alerts Spike ShoppingTuesday, July 6, 2010
There’s more evidence that mobile marketing affects shopping behavior. After a |
![]() | Digital Content Today: Big Dive For Market ResearchMonday, July 5, 2010
Unless you have a government account, it’s a tough time to be in the market research... |
![]() | Digital Content Today: Two Screens Are Better Than OneThursday, July 1, 2010
Nearly 40% of people in homes with Internet access use the TV and Internet simultaneously... |
![]() | Digital Content Today: Apping And ShoppingWednesday, June 30, 2010
They app, they shop. A new report from Knowledge Networks has found that among those who... |
![]() | Digital Content Today: Big And Flashy Are BetterTuesday, June 29, 2010
Larger and more engaging display ads are working. A new comScore report, the first in its... |
![]() | Digital Content Today: Car JammingMonday, June 28, 2010
Perhaps more than any other business, automotive companies live and die on the Internet.... |
![]() | Digital Content Today: Asking For DirectionsSunday, June 27, 2010
Geo-locational ads are working on mobile, and it turns out more users are looking for... |
![]() | Digital Content Today: HP MagCloud Inks Life.comFriday, June 25, 2010By: John Gaffney
HP’s MagCloud print-on-demand technology got a big boost this week with the addition... |
![]() | Huffpo Pres Coleman to Content Providers: Live Open or DieFriday, June 25, 2010By: Melinda Gipson
In... |
![]() | Digital Content Today: Digital Influence UnderplayedWednesday, June 23, 2010
A new analysis of consumer digital behavior and influence finds that the Internet is... |
![]() | Digital Content Today: Radio Is Still OnTuesday, June 22, 2010
Don’t write CDs off quite yet. Or the radio either for that matter. Despite the rise... |
![]() | Digital Content Today: Email Shelf LifeMonday, June 21, 2010
Not all emails are created equally. And it’s better that they’re not, according... |
![]() | Read it in the Funny Papers: Toshiba and Dark Horse Comics Offer Branded Content in USATodayFriday, June 18, 2010By: Melinda Gipson
Think of it as a branded content graphic novel excerpt. If that sounds like a completely... |
![]() | Digital Content Today: Defining The E-ReaderWednesday, June 16, 2010
There’s no doubt that e-readers are selling at a good clip. But exactly who the... |
![]() | PwC: Good Time For Digital ContentTuesday, June 15, 2010
The economy is uncertain but digital content is not. PricewaterhouseCoopers' annual... |
![]() | Digital Content Today: OPA Numbers Endorse Premium ContentTuesday, June 15, 2010
Social media users love their networks but they don’t trust them. That’s one of... |
![]() | Digital Content Today: BroadVision Unveils BtoB NetworkTuesday, June 15, 2010By: John Gaffney
BroadVision wants to the Facebook for BtoB social networking. This morning the former... |
![]() | Digital Content Today: Mobile Video Still GrowingMonday, June 14, 2010
Better picture quality and ubiquitous access are fueling on and offline video into... |
![]() | Digital Content Today: Adify Report Shows Higher CPMsWednesday, June 9, 2010
While reports earlier this week predicted big percentage increases for overall ad spending,... |
![]() | Digital Content Today: Channeling Popeye For Mobile EnergyTuesday, June 8, 2010
Local mobile discount program provider Mobile... |
![]() | Gravitas Ventures Deal Adds More Premium Content to YouTubeMonday, June 7, 2010By: Tameka Kee
YouTube is by far the most popular online video site in the U.S. -- people watched over 30... |
![]() | Digital Content Today: Online Video Hits The MassesThursday, June 3, 2010
Online video has reached critical mass. A new Pew Research report shows that seven in ten... |
![]() | Digital Content Today: BlueKai Launches White LabelWednesday, June 2, 2010
BlueKai has developed a white-label version of its data registry, extending its opt-out... |
![]() | OExchange Protocol Standardizes Web Sharing ToolsWednesday, June 2, 2010By: Melinda Gipson
Would anyone out there be surprised to learn that the largest network for sharing... |
![]() | Digital Content Today: Nielsen Launches App ReportTuesday, June 1, 2010
It might seem from the business press and even consumer momentum like everyone has a... |
![]() | Digital Content Today: The Killer Pharma AppMonday, May 31, 2010
The pharmaceutical industry, hamstrung online by an unstable regulatory climate, needs to... |
![]() | Digital Content Today: Mobile Stat RoundupThursday, May 27, 2010
As the economy officially heads into summer this weekend, the digital content and marketing... |
![]() | Digital Content Today: Mainstream Media Drives Social NewsWednesday, May 26, 2010By: Melinda Gipson
More than 80 percent of news that’s shared in the blogosphere and on social sites... |
![]() | Digital Content Today: Comcast Launches Social TVTuesday, May 25, 2010
While interactive TV has never made it off the ground, Comcast is betting social networking... |
![]() | Suite101: Collective With a ConscienceSunday, May 23, 2010By: Melinda Gipson
For writers and editors, covering the successful acquisition of Associated Content by... |
![]() | Digital Content Today: Good April For AndroidThursday, May 20, 2010
April was not the cruelest month for Google’s Android mobile OS. According to... |
![]() | Study Shows Social Shift To EntertainmentThursday, May 20, 2010
While its largest practitioner deals with mass exodus due to privacy issues, new research... |
![]() | Digital Content Today: Mobile's Long TailWednesday, May 19, 2010
There is apparently a “long tail” for mobile devices. Culled from 2.5 billion... |
![]() | Digital Content Today: CSM Launches Paid VideoMonday, May 17, 2010By: John Gaffney
Almost a year to the day after dropping its daily print edition |
![]() | Digital Content Today: Beware Targeting ArroganceSunday, May 16, 2010
Digital marketers have vet their salaries and stock options and the effectiveness of... |
![]() | Digital Content Today: Wharton Profs Check Out Loc-Based AdsThursday, May 13, 2010
The hottest companies in the social media space have arguably been location based, such as... |
![]() | Digital Content Today: Foodies OnlineTuesday, May 11, 2010
Digital consumers are hungry for food content. That’s the conclusion drawn from... |
![]() | Agency Spotlight: T3 Talks Content And CustomersMonday, May 10, 2010By: John Gaffney
The traditional notion of an ad agency is that it deals in images and occasional copy. But... |
![]() | Digital Content Today: Scripps Online Revenue DropsMonday, May 10, 2010
After it offloaded Rocky Mountain News last year, Scripps has been something of an industry... |
![]() | Digital Content Today: App Downloads Will PeakThursday, May 6, 2010By: John Gaffney
When it comes to consumer app downloads, even Apple will have to face competition at some... |
![]() | Digital Content Today: Journalism Prof Sets Mobile TimelineWednesday, May 5, 2010
Got a mobile editor? Newspapers that don’t are risking extinction, according to an... |
![]() | Digital Content Today: Social Cybercrime Costs BillionsTuesday, May 4, 2010
Privacy issues on social media may be costing consumers big money. According to |
![]() | Digital Content Today: Kids BopMonday, May 3, 2010
This week marks the run up to Mother’s Day, but a new survey from |
![]() | Digital Content Today: Arbitron Posts Twitter NumbersSunday, May 2, 2010
Media usage tracking company is reporting some surprising numbers on Twitter usage.... |
![]() | Digital Content Today: Mild March For Online VideoThursday, April 29, 2010
March might have been a good month for TV viewership, but that didn’t translate to a... |
![]() | Digital Content Today: Tracking The Stimulus MoneyTuesday, April 27, 2010
Now that most Americans are done paying the taxman, Pew Internet research shows that a... |
![]() | Digital Content Today: Auto Insurers Find Online Rate IncreaseMonday, April 26, 2010
All those cavemen, gekkos, quirky sales clerks, and goofy sports fans are working for auto... |
![]() | Digital Content Today: BN Starts To Rock The NookSunday, April 25, 2010By: John Gaffney
After sleepwalking through the Kindle rush, Christmas 2009 and most the iPad launch, |
![]() | Digital Content Today: Project Runway Works The iPadThursday, April 22, 2010
Lifetime wants to see how Project Runway looks on the iPad. To promote Thursday's... |
![]() | Digital Content Today: Mobile Location Gets StartedWednesday, April 21, 2010
Location-based mobile services and advertising are starting to find traction. That traction... |
![]() | Digital Content Today: Teen Texting Passes New ThresholdsTuesday, April 20, 2010
In an industry of hyper growth and “are you kidding me?” statistics, growth in... |
![]() | NHL Shoots And Scores With Digital ContentMonday, April 19, 2010By: John Gaffney
It’s playoff time for hockey and NHL.com has... |
![]() | Digital Content Today: Enter Mobile Performance MarketingMonday, April 19, 2010
Publishers can have a skin in the game for mobile response offers, if a new venture... |
![]() | Digital Content Today: Good Newspaper NewsSunday, April 18, 2010
Last week found a hint of sunshine for the |
![]() | Digital Content Today: Betawave Adds New Game GroupThursday, April 15, 2010
The online gaming space for marketers continues to expand as |
![]() | Digital Content Today: Compete Adds Fox DataWednesday, April 14, 2010
Digital intelligence and analytics provider |
![]() | Digital Content Today: AdColony Comes Out Of BetaTuesday, April 13, 2010
AdColony is heading out of beta mode with an iPad... |
![]() | Digital Content Today: Nielsen Measures Fourth ScreenTuesday, April 13, 2010
The baseline for out of home video ads served to consumers was set by Nielsen yesterday.... |
![]() | Arkayne Connects Content And CommerceThursday, April 8, 2010
Imagine this. Just a hypothetical situation. You’re on staff in the marketing... |
![]() | Digital Content Today: Epsilon Has Social Script For PharmaCosThursday, April 8, 2010
There is a place for pharmaceutical companies on social media, even if they have shied away... |
![]() | Digital Content Today: Silverpop Launches New Digital PlatformWednesday, April 7, 2010
Calling it a “new digital marketing platform,” |
![]() | Blackberry Holds Place As Content ForceWednesday, April 7, 2010By: John Gaffney
Don’t count RIM out of the smartphone race. A new report from content download... |
![]() | The Power of Content as AdvertisingWednesday, April 7, 2010By: Justin Choi
If your advertising only generates results when it’s “on” -- that is,... |
![]() | Digital Content Today: Smartphones Have A Free ProblemTuesday, April 6, 2010
A new survey finds that smartphone owners are extremely active downloading apps during the... |
![]() | Digital Content Today: Searching For Pizza HoldoutsMonday, April 5, 2010By: John Gaffney
Domino's Pizza is taking its branding efforts to several different online vehicles... |
![]() | Digital Content Today: GameStop Pushes OnlineThursday, April 1, 2010
GameStop is wasting no time getting its digital content venture up and running. Along with... |
![]() | Digital Content Today: Long Live The MicrositeWednesday, March 31, 2010
The concept of microsites has faded a little from digital marketing discussions, replaced... |
![]() | Digital Content Today: Safe Social NetworkingTuesday, March 30, 2010
Get ready for the concept of “safe social networking.” New research... |
![]() | Digital Content Today: Job Searches Go SocialMonday, March 29, 2010
It was Einstein, that occasionally unemployed clerk, who advised fellow scientists to find... |
![]() | DigitalScirocco Brings Auction To ContentTuesday, March 23, 2010By: John Gaffney
In an industry that has seen bright failures and brilliant successes come and go,... |
![]() | Digital Content Today: LiveWire Bets On RingbacksTuesday, March 23, 2010
While the ringtone market is proven in the wireless market, the ringback market – the... |
![]() | Digital Content Today: Just ChaCha MeMonday, March 22, 2010
In addition to “Facebook me” and “Tweet me” ChaCha wants to add a... |
![]() | Women Seek Health Content From Internet Over DocsSunday, March 21, 2010
Coinciding with the launch of its new health site late last week, iVillage has found women... |
![]() | Digital Content Today: Fisher-Price Goes SocialFriday, March 19, 2010
Mattel’s Fisher-Price brand has gone social with an application for moms, their... |
![]() | Digital Content Today: Mobile With A CauseThursday, March 18, 2010
Anecdotal evidence about the mobile platform’s power to generate charitable donations... |
![]() | Digital Content Today: Warp Speed For App GrowthWednesday, March 17, 2010
It’s a good time to be in the mobile apps business. According to an independent... |
![]() | Digital Content Today: ABC Clarifies Digital CircTuesday, March 16, 2010
Now the iPad can count in publisher audits. The board of the Audit Bureau of Circulations... |
![]() | Digital Content Today: PBS Debuts Show On FacebookMonday, March 15, 2010
Imagine a documentary producer saying he wanted to be on a social media network to avoid... |
![]() | Automated Content Can Avoid CommodityFriday, March 12, 2010By: Peter Berger
In the past year we’ve seen a meteoric rise in interest around “how to”... |
![]() | Digital Content Today: StumbleUpon Finds Its WayTuesday, March 9, 2010
Ad networks to kick against the click-thru. Saying that advertisers can introduce their... |
![]() | Digital Content Today: The Academy RewardsMonday, March 8, 2010
There’s what the Academy said Sunday night, and what the people said Monday morning.... |
![]() | Digital Content Today: Rubicon Goes MobileSunday, March 7, 2010
The Rubicon Project has crossed into the... |
![]() | Digital Content Today: B2B Digital Marketing DoublesThursday, March 4, 2010
Digital marketing has slowly become the province of B2B marketers, and now a report from... |
![]() | Content Owners Face Off With The iPadWednesday, March 3, 2010By: John Gaffney
It almost sounds like a Discovery Channel setup of a wild ecosystem. Zoom in on a sunset on... |
![]() | Digital Content Today: Mobile Browser Users Going SocialWednesday, March 3, 2010
The newest report from comScore is a little bare for its lack of app numbers, but it does... |
![]() | Comedy Central Yanks Content From HuluTuesday, March 2, 2010By: John Gaffney
Entertainment content collaborations are fragile at best. So don’t be too surprised... |
![]() | Digital Content Today: NY Daily News Launches AppTuesday, March 2, 2010
With print newspapers getting kicked around the block lately, there’s only a few... |
![]() | Five Silo Busters For Social And Email ContentMonday, March 1, 2010By: Stephanie Miller
For me, the digital world has always been connected by content. You receive and open this... |
![]() | Digital Content Today: Internet Surpasses NewspapersMonday, March 1, 2010
News consumption has become a truly a multichannel, participatory process according to a... |
![]() | Digital Content Today: Placecast Launches GeoFenceThursday, February 25, 2010
A lot of companies would like to lay claim to the “next frontier” of mobile... |
![]() | Digital Content Today: Big Year For Branded ContentWednesday, February 24, 2010
At least one marketing segment can brag about 2009. Marketers poured more money into... |
![]() | Digital Content Today: Eyeblaster Says Display Wins ConversionsTuesday, February 23, 2010
digiday:DAILY - Where Digital Content, Commerce and Innovation Collide. A daily content hub and enewsletter features news round ups and summary of the top stories in digital media and marketing, with a focus on digital content, advertising, and emerging platforms. The publication also includes commentary and analysis from the top experts and leading minds in the digital media business. Our readers are split between digital and traditional publishing, agency and brand executives and they come to us as it's the one place to get all the big digital media and marketing stories first. We cover the latest news for online, internet, mobile, digital video, email, social media, widgets, RIA's, digital out of home, digital magazines, ad networks, behavioral targeting, online gaming, digital marketing, digital media, digital publishing, digital advertising, and digital content |








