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Annie Stamell

The Buzz: Entertainment Weekly Embraces Digital Content With a Branded YouTube Channel for Fall TV

Thursday, September 2, 2010
By: Annie Stamell

With the announcement of Entertainment Weekly’s “Fall TV Preview”...
Media
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Andrew Eisner

Google, Apple and Microsoft Battle to Own Your TV

Wednesday, September 1, 2010
By: Andrew Eisner

Everyone loves apps! A library of 225,000 iPhone/iPad apps and 5 billion downloads are...
Media, Technology
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DigiDay Administrator

Digital Content Today: Watching Online Video

Monday, August 23, 2010

As Apple continues to be the subject of iTV rumors, online video is back on the front...
Marketing, Mobile
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DigiDay Administrator

Digital Content Today: Mobile Is A Bare Necessity

Sunday, August 22, 2010

As if it needed more confirmation as the central device in consumer communications, the...
Marketing, Mobile
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John Gaffney

More LiveApps: Finding The Social Link

Monday, August 16, 2010
By: John Gaffney

There’s a reason the app world is exploding and appssavvy CEO Chris Cunningham says...
Marketing, Mobile, Social
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Paul Sweeting

Why Mobile TV Will Not Go with the Flo

Wednesday, August 11, 2010
By: Paul Sweeting

Qualcomm’s much-hyped FloTV mobile video platform has been a hugely expensive flop...
Mobile, Technology
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Carla Rover

The SAMMY Files: KickApps Powers the Ovation TV Community

Sunday, August 8, 2010
By: Carla Rover

The SAMMY Files: 2009 Winner for Best Social Community / KickApps and...
Marketing, Social
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Melinda Gipson

What is Next: Best Disruptive Technologies From AlwaysOn

Sunday, August 1, 2010
By: Melinda Gipson

Hail the disrupters! Let us be your personal shoppers for the best of the AlwaysOn...
Technology
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Carla Rover

Bait and Switch: TV Network Online Offerings Are Inconsistent At Best

Wednesday, July 14, 2010
By: Carla Rover

Get your TV shows here! That's been the rallying cry of sites like Hulu, TV.com, and...
Marketing, Media
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DigiDay Administrator

Digital Content Today: Two Screens Are Better Than One

Thursday, July 1, 2010

Nearly 40% of people in homes with Internet access use the TV and Internet simultaneously...
Marketing
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DigiDay Administrator

Digital Content Today: Comcast Launches Social TV

Tuesday, May 25, 2010

While interactive TV has never made it off the ground, Comcast is betting social networking...
Marketing, Media, Technology
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Melinda Gipson

Adap.TV: Real-Time Video Ad Exchange in Action

Wednesday, May 19, 2010
By: Melinda Gipson

Earlier this year, AdAge announced that “digital ad exchanges were finally...
Media
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John Gaffney

Networked Insights Melds Social Metrics With TV

Monday, May 17, 2010
By: John Gaffney

Networked Insights is merging social media analytics with TV research. This morning it...
Marketing, Media, Social
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John Gaffney

Digital Content Today: CSM Launches Paid Video

Monday, May 17, 2010
By: John Gaffney

Almost a year to the day after dropping its daily print edition Marketing, Media
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John Gaffney

Nielsen Leads Big Day For Online Video

Tuesday, May 4, 2010
By: John Gaffney

Activity in the online video business continues to move at a blistering pace. On Tuesday...
Marketing, Media, Technology
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John Gaffney

Online Video Draws More TV Comparisons

Tuesday, April 20, 2010
By: John Gaffney

Comparing TV with online video is becoming a favored target lately. At last week’s Read more | Comments (0)

Danny King

Consensus is Key to Unlock Online Video Dollars

Wednesday, April 14, 2010
By: Danny King

Can't we all just get along?

That's what some panelists at the Marketing, Media, Technology
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Danny King

Online Video Ads Underused by Media Companies

Wednesday, April 14, 2010
By: Danny King

The message about online video from some panel speakers at the Marketing, Media
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Danny King

Advertisers to Pull From TV for Online Video Spend

Wednesday, April 14, 2010
By: Danny King

All that upside to video online advertising will come at the expense of print and TV...
Marketing, Media, Technology
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John Gaffney

MTV Amps Up Targeting With Quantcast

Tuesday, February 16, 2010
By: John Gaffney

By virtue of the properties themselves, it’s easy enough for digital marketers to define...
Marketing, Technology
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John Gaffney

Forrester: Marketers Lack Confidence In TV

Monday, February 8, 2010
By: John Gaffney

It was the most-watched TV show in the history of the medium. Its advertisers spent more than...
Marketing, Metrics
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Melinda Gipson

Gigya VP Talks Avatar

Tuesday, January 19, 2010
By: Melinda Gipson

Since Avatar took both "Best Picture" and "Best Director" honors for James Cameron at last...
Social
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DigiDay Administrator

Digital Content Today: PubMatic Signs TV Guide

Wednesday, December 16, 2009

Real-time ad optimzer PubMatic signed a big client this week. Yesterday it announced that...
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Melinda Gipson

Comcast/GE – Is it ITV Yet?

Wednesday, December 2, 2009
By: Melinda Gipson

We think Media
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DigiDay Administrator

Digital Content Today: Nov. 13

Friday, November 13, 2009

While the pharmaceutical companies and others knocked heads in DC this week, a more...
Metrics, Technology
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Melinda Gipson

Millions of Video Views for a Fraction of the Cost of TV? Let DPAC Winners Demonstrate

Tuesday, November 10, 2009
By: Melinda Gipson

How would you generate...
Marketing
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Kathryn Koegel

Do TV Networks Call Craig Ferguson Remnant?

Friday, October 30, 2009
By: Kathryn Koegel

The Internet is a medium with infinite content sources and dispersed usage. Here’s the...
Marketing, Metrics
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Melinda Gipson

TVGuide.com Leverages Data from Surveys, Social, and Search

Tuesday, October 27, 2009
By: Melinda Gipson

In launching his...
Media
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MySpace Snaps Up Another MTVN Exec

Monday, October 12, 2009
By:

After three years on the MTV Networks team, EVP of Digital Advertising Nada Stirratt is...
Media, Social, Technology
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Tina Whitfield

The Great TV Expirement

Wednesday, September 16, 2009
By: Tina Whitfield

128 Days. No TV.  And, Life is Great!

There once was a TV show...
Media, Technology
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John Gaffney

I Ain't Sayin' He's A Golddigger

Tuesday, September 15, 2009
By: John Gaffney

It has always been very trendy for columnists to predict the demise of something that can...
Media, Social, Technology
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John Gaffney

MRI Finds Potential For Live Mobile Content

Thursday, August 27, 2009
By: John Gaffney

After they’ve texted, apped, called, and emailed their way through mobile devices, will...
Media, Metrics, Technology
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Long Form Journalism "Does Not Work" On the Web-- Time.com's Josh Tyrangiel Explains Why

Wednesday, August 26, 2009

Long form journalism is “not thriving” and does not work on the Web, says Josh...
Media, Technology
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DigiDay Administrator

Ad Spending On Web TV Is Going Up

Monday, June 29, 2009

New research from Screen Digest shows that Web TV ad spending is growing but is not mass yet....
Media
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DigiDay Administrator

Layoffs Within MTV Networks’ Music Group

Wednesday, June 24, 2009

MTV Networks is trimming about 50 staffers within its music group, explains paid...
Media, Technology
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DigiDay Administrator

The Paradigm of Watching TV…Online

Friday, May 15, 2009

by Seana Mulcahy, Founder, BrandTruth-

If you...
Media, Technology
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DigiDay Administrator

MTV Networks Loses President of Global Digital Media

Friday, March 6, 2009

MTV Networks is losing its president of Global Digital Media, Mika Salmi. Salmi joined MTVN in...
Media
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Demo God

TV.com and Boxee Get Boxed Out By Hulu

Thursday, February 5, 2009

This week Hulu shut down two major content distribution deals with CBS's TV.com and Boxee, a...
Social
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