Forrester
 | Even Facebook Wants To Nail Down Social User ValueTuesday, March 9, 2010By: Danny King
Social-media marketers need to define the value of a social network user beyond simply the... |
 | Digital Content Today: B2B Digital Marketing DoublesThursday, March 4, 2010
Digital marketing has slowly become the province of B2B marketers, and now a report from... |
 | Forrester: Marketers Lack Confidence In TVMonday, February 8, 2010By: John Gaffney It was the most-watched TV show in the history of the medium. Its advertisers spent more than... |
| Forrester Calls For Move To Dynamic Media BuyingThursday, February 4, 2010By: John Gaffney digiday:DAILY - Where Digital Content, Commerce and Innovation Collide. A daily content hub and enewsletter features news round ups and summary of the top stories in digital media and marketing, with a focus on digital content, advertising, and emerging platforms. The publication also includes commentary and analysis from the top experts and leading minds in the digital media business. Our readers are split between digital and traditional publishing, agency and brand executives and they come to us as it's the one place to get all the big digital media and marketing stories first. We cover the latest news for online, internet, mobile, digital video, email, social media, widgets, RIA's, digital out of home, digital magazines, ad networks, behavioral targeting, online gaming, digital marketing, digital media, digital publishing, digital advertising, and digital content |