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Melinda Gipson

Apple Drives Mobile Ads Not Just iPhone Sales

Wednesday, July 21, 2010
By: Melinda Gipson

Apple blew away Wall Street estimates again with its quarterly earnings Tuesday night,...
Mobile
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Melinda Gipson

Jumptap Exploits Mobile Ad Wars With Freedom Fund

Tuesday, July 13, 2010
By: Melinda Gipson

It’s an uneasy truce that hangs between Apple and Google in the war of access to each...
Mobile
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John Gaffney

DigiRant: Watching The Black Swans

Wednesday, July 7, 2010
By: John Gaffney

My favorite business book of all time is The Black Swan. It focuses on no...
Media
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Joey Reiman

Fruits in the Roots: Or How Brands Like Apple and Lego Have Built Real Consumer Equity

Monday, June 28, 2010
By: Joey Reiman

Ideals help companies grow and blossom. A recent study conducted by Millward Brown Optimor...
Marketing
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John Gaffney

DigiRant: Flipping Off The FTC

Sunday, June 13, 2010
By: John Gaffney

It does not take an MBA from Stanford to figure this one out. You don’t flip the bird...
Media, Mobile
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John Gaffney

DigiRant: Playing In the Apple Sandbox

Monday, June 7, 2010
By: John Gaffney

Amazing. Dominant. Big numbers. All these things came to mind when I saw the details about...
Marketing, Mobile
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DigiDay Administrator

Millennial Shows More Apple, M-Commerce

Monday, March 1, 2010

Talk about a happy holiday. Apple’s iPhone did so well this past Christmas that it...
Marketing, Metrics, Mobile
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Tameka Kee

Three Ways Apple's iPad Could Impact Digital Content Publishers

Wednesday, January 27, 2010
By: Tameka Kee

Apple launched its new touchscreen device--the iPad--amid a ton of hype. But by most accounts,...
Technology
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The App Store's Dirty Little Secret: A Big Problem with Piracy

Thursday, January 14, 2010
By:

Last week Apple's app store reached a milestone worth celebrating: in the 18 months it's been...
Media, Metrics, Mobile, Social, Technology
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DigiDay Administrator

Digital Content Today: Google Finds Favor In Apple Deal

Wednesday, January 6, 2010

You knew this would happen. Google is using yesterday's AppleQuattro deal as prrof that...
Mobile, Social, Technology
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John Gaffney

AppleQuattro Is Not The End Of The World As We Know It

Tuesday, January 5, 2010
By: John Gaffney

By now you know and have likely vented an opinion on why Quattro sold out to Apple earlier...
Mobile, Technology
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DigiDay Administrator

Digital Content Today: Nov. 18

Wednesday, November 18, 2009

Get used to the phrase "non-voice modalities." It describes the activities adult smartphone...
Metrics, Mobile
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Melinda Gipson

Will Apple Bruise on its Way to Smartphone Dominance?

Thursday, September 17, 2009
By: Melinda Gipson

Well, if you ask a digiday:MOBILE panel called “The Smartphone Race,”...
Mobile
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John Gaffney

The Week That Was: Shots of Tequila With Steve and Tila

Friday, September 11, 2009
By: John Gaffney

I have never been able to get over the absolute personification of a company...
Marketing, Media, Technology
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Jobs' Return Brings Ovation: Where's the Innovation?

Thursday, September 10, 2009
By:

Steve Jobs' return to the spotlight at yesterday’s Apple music innovation event brought...
Marketing, Media, Technology
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DigiDay Administrator

Top Mobile Analyst Predicts End of iPhone Exclusive Nearing

Monday, August 31, 2009

It’s the end of an era, says Piper Jaffrey mobile analyst Gene Munster: the era of...
Mobile, Technology
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Major League Baseball On Your iPhone: A Buck a Game, Crackerjacks Extra

Friday, August 28, 2009
By:

For all baseball fanatics—or us suffering fools living with baseball fanatics—this...
Media, Mobile, Technology
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John Gaffney

Content and The Absence of Evil

Tuesday, August 25, 2009
By: John Gaffney

I guess we could debate the “Apple as Evil Empire” thing until it gets tired, but...
Media, Mobile, Technology
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FCC Probes Apple Ban on Google Voice App-- Did Apple Really "Act Alone?"

Monday, August 24, 2009
By:

The Federal Communication Commission is currently probing Apple’s recent rejection of...
Mobile, Technology
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Steve Jobs' Secret, "Likely Illegal" Anti-Poaching Proposal to Palm

Thursday, August 20, 2009
By:

Steve Jobs may be a marketing genius, and one of the brightest CEOs in technology, but...
Mobile, Technology
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Could Apple Debut Its Tablet As Soon As September?

Friday, August 14, 2009
By:

The tablets are coming. And all of us who love our shiny, pretty Apple devices may not have to...
Marketing, Media, Mobile, Technology
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John Gaffney

The Core of the Apple Problem

Thursday, August 13, 2009
By: John Gaffney

I have a lot of respect for Jason Calacanis, which is of course the obvious signal that...
Marketing, Media, Mobile, Technology
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DigiDay Administrator

Calacanis Blasts Apple for its Closed Mobile OS, calling Steve Jobs a 'Dictator'

Wednesday, August 12, 2009

Qualcomm Augments Marketing