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Stephanie Miller

Pressing Social Marketing To Earn Its Keep

Tuesday, March 9, 2010
By: Stephanie Miller

Is social media a fad?  

Adam Penenberg, author of...
Marketing, Media, Metrics, Social
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Stephanie Miller

Fragmentation Makes Balancing Marketing Mix More Complex

Wednesday, October 28, 2009
By: Stephanie Miller

Technology and the advent of the "Social Internet" make branding omnipresence possible. ...
Marketing, Media, Metrics, Social
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Stephanie Miller

Consumers Are Proud to Bypass Marketers

Tuesday, October 27, 2009
By: Stephanie Miller

DPAC4 kicked off this morning with a rather ethereal, but still stimulating presentation by...
Marketing, Media, Metrics, Social
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Stephanie Miller

Tap What's Hidden in Your Email Data

Monday, October 12, 2009
By: Stephanie Miller

Too much of email marketing is on auto pilot.  It's inexpensive and high ROI, so it gets...
Marketing, Media, Metrics, Technology
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John Gaffney

Nielsen Finds A Hung Jury On Social Email

Monday, September 28, 2009
By: John Gaffney

Qualcomm Augments Marketing