data
 | Cloud Wars: Caspio Levels Quickbase Counter MeasuresTuesday, July 27, 2010By: Melinda Gipson
You have to trust the cloud, or it will melt away. That's Caspio's view in making a... |
 | DataXu Creates Digital Media BrainThursday, July 15, 2010By: John Gaffney
Arguably no category is hotter right now for audience measurement and targeting than demand... |
| ClearSight Interactive Targets Brands With New Digital Display MethodTuesday, June 29, 2010By: Melinda Gipson
Foster City, CA-based ClearSight... |
| Janrain Signs a Slew of Media Heavyweights into Identity Capture ToolsThursday, June 17, 2010By: Melinda Gipson
At a time when Facebook couldn’t be under more scrutiny for its user policies,... |
 | Maximizing the Value of Data in Behavioral TargetingMonday, June 14, 2010By: Adam Cramer
More data was generated in 2009 than in the entire history of mankind ( |
 | Target Panel Applauds Offline Data MixWednesday, June 9, 2010By: Owen McDonald
Online targeting data has a growing offline component. The convergence of the two sources... |
| Rocket Fuel Targets Nielsen To Drive DataTuesday, May 25, 2010By: John Gaffney
Ad targeting companies are always looking to improve their model. After all, a targeting... |
| Privacy Bill Could Stifle Data UseWednesday, May 5, 2010By: John Gaffney
It was meant to start the discussion around Internet privacy issues and it has certainly... |
| Millward Brown Looks For Higher Order Of DataWednesday, April 21, 2010By: John Gaffney
Agencies and their advertisers have always been driven by goal of right message, right... |
| Digital Content Today: Compete Adds Fox DataWednesday, April 14, 2010
Digital intelligence and analytics provider |
| Netmining Goes Under The Data HoodWednesday, April 7, 2010By: John Gaffney
Algorithms run the majority of advertising engines in the digital ad business, but rarely... |
| Digital Content Today: Smartphones Have A Free ProblemTuesday, April 6, 2010
A new survey finds that smartphone owners are extremely active downloading apps during the... |
| Magnetic Hopes To Attract Search DataMonday, March 22, 2010By: John Gaffney
Stepping at least partially into the space occupied by eXelate and BlueKai, Magnetic... |
| Exchanging Numbers: Nielsen Partners With ExelateMonday, March 15, 2010
Online targeting data company eXelate has announced a deal to include Nielsen's... |
| New Book Hits Marketers Where Their Facts LiveWednesday, March 3, 2010By: John Gaffney
Despite advanced analytics, Internet targeting technology, and campaign tracking tactics,... |
| Exelate Data Tracks iPad EchoesThursday, February 11, 2010By: John Gaffney With the deluge of behavioral and demographic data being collected in the digital marketplace,... |
| Exelate Partners With Invite MediaTuesday, January 26, 2010By: John Gaffney Behavioral data firm eXelate reached a new partnership agreement with ad network Invite media.... |
| Q&A With DataLogix President Eric RozaWednesday, January 13, 2010By: John Gaffney Three months after its rebranding from NextAction, DataLogix is continuing its leadership... |
| Digital Content Today: Cisco Connects Social Business DataWednesday, January 13, 2010Leave it to Cisco to find the true business connections enabled by social media. The company... |
 | Ad Targeting: A New Team RisesTuesday, December 8, 2009By: Tina Whitfield
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| Speaking To Machines In The Age of Data presented by Stephen Baker, Journalist and Author of The NumeratiTuesday, December 8, 2009By: Tina Whitfield
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| Digital Content Today: Early Data On E-ReadersTuesday, December 1, 2009There aren't many of them, but they sure might look good to marketers. Meet the E-book... |
| Marvel Uses EmailDataSource Twitter Tracker to Monitor Twitter Influence ResultsThursday, November 19, 2009Email expert Bill McCloskey developed a Twitter monitoring... |
| BlueKai Airs First Quarterly Report of Consumer IntentThursday, November 5, 2009By: Melinda Gipson digiday:DAILY - Where Digital Content, Commerce and Innovation Collide. A daily content hub and enewsletter features news round ups and summary of the top stories in digital media and marketing, with a focus on digital content, advertising, and emerging platforms. The publication also includes commentary and analysis from the top experts and leading minds in the digital media business. Our readers are split between digital and traditional publishing, agency and brand executives and they come to us as it's the one place to get all the big digital media and marketing stories first. We cover the latest news for online, internet, mobile, digital video, email, social media, widgets, RIA's, digital out of home, digital magazines, ad networks, behavioral targeting, online gaming, digital marketing, digital media, digital publishing, digital advertising, and digital content |