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Veronika Harbick

The Fuel: Five Social Mistakes To Avoid

Sunday, July 18, 2010
By: Veronika Harbick

Social media is a consumer’s closest connection to a brand....
Social
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Carla Rover

Making Social Sense: Networked Insights' New Facebook Analytics

Tuesday, July 13, 2010
By: Carla Rover

Social media analytics firm Marketing, Metrics, Social
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John Gaffney

Jun Group Puts Online Video Under The Microscope

Tuesday, May 18, 2010
By: John Gaffney

It has been the distribution partner for some of the highest profile online video spots....
Marketing, Social
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John Gaffney

Networked Insights Melds Social Metrics With TV

Monday, May 17, 2010
By: John Gaffney

Networked Insights is merging social media analytics with TV research. This morning it...
Marketing, Media, Social
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John Gaffney

Visual DNA Intros Targeting With A Twist

Friday, April 30, 2010
By: John Gaffney

An innovative twist on audience targeting launched earlier this months from a London-based...
Marketing, Media
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Guy Powell

Analytics Measures Up For Digital Marketers

Wednesday, April 7, 2010
By: Guy Powell

The recent MeasureUp conference in Chicago was the latest...
Marketing, Metrics
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John Gaffney

Bunchball Hires Ex-Yahoo To Lead Analytics

Thursday, March 18, 2010
By: John Gaffney

Bunchball has seen its game mechanics increase marketing effective and drive customer...
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John Gaffney

Motally Starts The iPad Analytics Business

Thursday, January 28, 2010
By: John Gaffney

Steve Jobs stressed in yesterday’s iPad introduction that the device will run the...
Mobile, Technology
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John Gaffney

BlueKai Adds In-Market Analytics

Monday, December 7, 2009
By: John Gaffney

Fill in your own cliché here about the percentage of advertising that’s wasted....
Marketing, Metrics, Technology
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John Gaffney

New Data Management Tool Launched For Publishers

Friday, October 9, 2009
By: John Gaffney

Publishers have a new tool for managing the data that leads to monetizing content. Online data...
Media, Metrics
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Facebook Grabs Twitter's @ - Rolls Out New Status Tagging Feature

Friday, September 11, 2009
By:

Facebook took another step towards out Twitter-ing Twitter Thurdsay when it began letting...
Media, Social, Technology
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Twitter’s Growing SPAM Problem

Monday, August 17, 2009

Twitter has a growing spam problem. While it’s not yet paralyzing the microblogging...
Media, Social, Technology
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Stephanie Miller

Rant: Online Advertising is Broken

Tuesday, May 12, 2009
By: Stephanie Miller

Jon Gibs, VP, Media Analytics of Nielsen Online took his three-minute panel slot to do a rant...
Media, Metrics
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Stephanie Miller

Is Digital Advertising Dead?

Tuesday, May 12, 2009
By: Stephanie Miller

What will make the banner/display advertising valuable again? This is the question posed by...
Media, Metrics
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DigiDay Administrator

Social Analytics Media6 Degrees Scores $9.8 Million in Funding

Tuesday, April 28, 2009

Media6Degrees, a social analytics firm that helps marketers engage with consumers by tracking...
Social
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DigiDay Administrator

The Big Hairy Elephant in the Room: Social Media Measurement

Monday, March 23, 2009

by Stephanie Miller, VP, Market Development, Return Path,...
Social
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Qualcomm Augments Marketing