 | Aldon HynesSocial Media Consultant, Blogger, Orient LodgeAldon has been using media socially since he shared his coloring books in kindergarten and fought over sections of the Sunday New York Times at the beach house in the Summer. He’s been online since the 1970s on various bulletin boards, posted on Usenet since the early 1980s, built web sites and participated in virtual environments since the early 1990s. In 2003, Mr. Hynes helped with DeanSpace a project to build software and websites for Gov. Dean’s 2004 Presidential bid and written chapters for a couple books about the experience. Since then, he has helped politicians, non-profits, corporations and others use online social media tell their story online. Mr. Hynes has been credentialed to cover many conferences and events from the 2004 Democratic National Convention to Online Marketing Conferences and Group Psychotherapy conferences. He has blogged about these experiences and many other topics on his blog, Orient Lodge. |
Debunking Digital Publishing and Advertising MythsThursday, October 29, 2009Many great speakers presented many great ideas at the Digital Publishing and Advertising Conference in New York City earlier this week. However, some of these great ideas are myths that need to be debunked. Read more | Comments (0) |
“I get my brand views on Twitter”Friday, October 16, 2009On December 1st and 2nd, the United States Federal Trade Commission (FTC) will hold Public Workshops and Roundtables: From Town Crier to Bloggers: How Will Journalism Survive the Internet Age?. I am thinking of attending and wearing my shirt which says, “I get my news on Twitter”. This shirt always seems to give old newspaper editors palpitations and the recent news coming out of Puerto Rico, which I got primarily via Twitter reinforces my views.
The workshops and conferences are going to ask questions like “How is the Internet changing advertising expenditures? What further changes are forecast?” It is popular to blame at least part of the decline in advertising revenue for newspapers on sites like Craigslist. [...] Marketing, SocialRead more | Comments (0) |
The WikiReaderWednesday, October 14, 2009In the past, I’ve written about the Kindle. Specifically, I griped about the lack of support for smaller news organizations wishing to use the Kindle and pondered the direction of future eReaders.
Today, I received an email announcing a new device that has the potential to add an interesting disruption to the ereader market, the WikiReader Pocket Wikipedia.
It has a reflective monochrome 240x208 capacitive touchscreen and a 8 GB MicroSDHC card. The card is formatted in FAT32 format and contains a snapshot of Wikipedia. [...] TechnologyRead more | Comments (0) |
A Geek's Review of the Starbucks iPhone AppWednesday, September 30, 2009The latest Starbucks apps for the iPhone is generating interesting comments on several different fronts. It seems as if there will always be innovators and early adopters trying out new technology when it comes along, even if it doesn't provide immediate benefits, in the hopes of some future benefit. There will also always be laggards and late adopters criticizing them.
I do not have an iPhone. It is too closed of a platform for me. I still use a fairly old rather dumb mobile phone. However, I have changed my habits even as a result of this older mobile phone. [...] Marketing, Mobile, TechnologyRead more | Comments (3) |
Follow Friday, A Digiday EditionFriday, September 18, 2009Marketing, Mobile, SocialRead more | Comments (3) |
The Kindle: A Viable Platform for Local News Organizations? Not Likely.Tuesday, September 1, 2009Since the advent of electronic paper, analysts have written about the potential of this technology to save local newspapers. Amazon’s introduction of the Kindle added to these discussions. However, it is worth taking a closer look. Media, TechnologyRead more | Comments (0) |
Digiday:APPS, an Old Programmer’s RecapMonday, August 24, 2009Now that Digiday:APPS is over, an old programmer takes a look at these new fangled applications on mobile devices and social media platforms and offers his perspective TechnologyRead more | Comments (0) |
digiday:APPS An Old Programmer's PregameWednesday, August 12, 2009While advertising and marketing gurus gather in New York to talk about advertising in the apps, an old programmer presents a different perspective Read more | Comments (0) |
The Death of TwitterFriday, June 12, 2009Like the death of Mark Twain, the rumors of Twitter's death seem to be greatly exaggerated MetricsRead more | Comments (1) |
Numerati, Creatives and the Human ConditionTuesday, June 9, 2009Stephen Baker, author of the book Numerati spoke at Digiday:Target about the Numerati and the implication of targeted advertising. Is targeted advertising off target? MarketingRead more | Comments (0) |
What’s your CPRT?Friday, June 5, 2009The art and science of online advertising continues to evolve and CPRT might be a helpful way for you to think about your online advertising campaigns. MarketingRead more | Comments (0) |
Google Adword Trademarks: Stratton Faxon and The Coalition of Immokalee Farm WorkersWednesday, May 27, 2009A blogger sides with the Electronic Freedom Foundation over the free speech issues surrounding Google Adwords and Trademarks. MarketingRead more | Comments (1) |
A Tale of Two ConferencesFriday, May 15, 2009In many ways, the Digital Publishing and Advertising Conference on May 12th was two different conferences. It was a conference for publishers and a conference for advertisers. It was a conference for people concerned about the decline of the economy and a conference for people that are hopeful for the prospects of digital advertising going forward. Yet perhaps the two different conferences can best be thought of as being made up of people asking why and those dreaming of something new and asking why not. [...] Marketing, MediaRead more | Comments (1) |
#dpac3 PregameTuesday, May 12, 2009The Digital Publishing and Advertising Conference is about to start. In preparation for the conference, here are a few thoughts about what to look for in the first half of the day. Marketing, MediaRead more | Comments (0) |
